The Miller Tanner Associates’ (MTA) difference is our people. That’s why we want to introduce you to our team of superstars that brings our corporate meetings and events to life for our customers. Today we introduce you to our Ireland-based associate, Customer Success Specialist Aaron Wilson. In his role, through customer onboarding, Aaron leads new customers through key decisions paving the way for a successful customer journey.
Meet Aaron Wilson, Customer Success Specialist
Strengths (based on CliftonStrengths): Input, Intellection, Strategic, Achiever, Arranger
Tell us about your current role with MTA. What are your primary responsibilities?
My current role is as a customer success specialist on the Commercial Team. I align with customers through a highly engaging onboarding process as they transition from prospects to active users of MTA’s services. With a focus on bridging the gap between sales and operational delivery, my role is to provide added value for both customers and internal stakeholders.
I’m responsible for onboarding new customers, acting as the primary liaison between key account managers and Global Experience Team members. I focus on initial interactions with customers to shepherd them through key decisions such as confirmation of services and key event details to bridge the gap between award and execution.
What did you do before joining MTA?
Before joining MTA, my background was primarily in sales; I shifted focus last year to working directly with customers to ensure their success, which has led me to my work at MTA.
What do you feel are the most fulfilling aspects of your job?
Knowing that what we do makes a difference, and genuinely contributes to exceptional event success; the feedback from our customers upon successful execution of an event; and the ability to actively help our customers in real-time, collaborating across multiple time zones to achieve excellence are the most fulfilling aspects of my role at MTA.
What are some key strategies for launching a successful meeting?
A key strategy for a successful meeting is ensuring invites are sent out as soon as possible. Our data has shown that the longer the lead time between invitations being sent to potential attendees and the date of the event itself secures a stronger attendance percentage, which only decreases the closer to the event we approach without invitations sent. Allowing attendees time to plan and make decisions related to the event is crucial.
What is the one must-have for every event? The MTA Team itself!
What makes Miller Tanner Associates stand out as a meeting planning company?
MTA goes the extra step to accommodate every customer and their needs. Everything we do internally is to the benefit of the customer, and always have them in mind as we make crucial decisions. This is doubly true for the Customer Success Team, as our job is to ensure the success of our customers’ events and take responsibility for delivering on these key actions. On top of this, we do it all with a smile.
You currently reside where? What do you enjoy most about living there? Any favorite spots that you would recommend to tourists?
I’m from Dublin, Ireland. I’ve lived in a few places around the country, but I’ve settled back in Dublin for now. Of course, there are always plans to change and try a few other locations out! What I love most about it are the people and their passion. It’s easy to get invested in our culture when people are so passionate about maintaining or educating each other with stories and music.
There’s so much to do in Ireland, but what I would recommend is for everyone to get out of Dublin and see more of what the rest of the country has to offer if you were to ever take a trip over here. The cliff walks and scenery, especially in the west of the country, are beautiful.
What do you do for fun?
I’ve recently taken up hiking. It’s a perfect excuse to see all the sights of Ireland.
Why do you think that the MTA Workshops are important? What do you get most from this time together?
Though I have yet to attend an MTA Workshop, we’re bringing it to my own home of Ireland this year. Considering how I live so far away from my team, with who I collaborate daily, the MTA Workshop is an opportunity for the company to come together, and actively participate in each other’s lives for a moment, building stronger connections and foundations from within.
To learn more about the MTA Team, visit www.millertanner.com.
