Miller Tanner Associates Announces New Strategic Leadership Team

strategic leadership team

Introducing the MTA Strategic Leadership Team

Miller Tanner Associates (MTA) is excited to announce the expansion of the company’s leadership with the creation of a Strategic Leadership Team (SLT).  The SLT provides a forum for the leaders of our Global Experiences, Technology Services, Compliance, Commercial, and Finance Teams to provide direction for our global workforce and to enhance product and service offerings for our global customers. 

“MTA is foundationally an expert in logistics, technology, and design creating exceptional global events; however, MTA offers so much more which we are working toward visualizing for our clients.  The combined efforts of the MTA Strategic Leadership Team will ensure that our goals are met by providing best-in-class customer experiences through our various service and product offerings and our proprietary technology,” CEO Marnie Miller Battistini explained.

We are pleased to introduce you to the Miller Tanner Associates Strategic Leadership Team:

Daniel Conroy, Chief Digital Officer

Daniel brings to the Technology Services Team his years of cybersecurity experience plus his robust hardware/software knowledge to keep the MTA global client-base event data safe and secure,” Battistini said.

With over 20 years of experience in the technology industry, Daniel Conroy will serve as the Chief Digital Officer for Miller Tanner Associates. In this role, Daniel is responsible for all digital initiatives including the operational technology and security for the firm.   

“One of the best parts of my job is that I get to solve complex problems with an amazing team. We are charged with delivering innovative solutions to fundamentally improve the way MTA operates. It’s an exciting shift for the company and one that will elevate our clients’ experience,” Conroy remarked.

Daniel began his career in New York City with a technology consulting firm at a transformative time with the union of business and technology. While working with firms ranging from large multinationals to boutique clients, the need to deliver well-designed, secure, reliable tools has always been a constant in his career. 

Insatiably curious, Daniel supplements his graduate degree in technology management from New York University by keeping a pulse on what’s next, permitting him to stay ahead of the technical curve. 

Daniel currently resides in Massachusetts.

Mary Long, Chief Compliance Officer

Mary Long will serve as Chief Compliance Officer for Miller Tanner Associates. In her role, she will develop controls, procedures and system solutions to enhance the effectiveness of the compliance function at Miller Tanner Associates. She will continue to maintain oversight of compliance controls as part of the risk assessment process, address program gaps and manage compliance issues that arise, including driving remediation activities and reporting on related outcomes.

“Mary’s consistent education on the ever-changing and expanding country guidelines has resulted in detailed country hospitality reviews which have helped our clients proactively prepare for the different countries from which some invitees originate. MTA is becoming the one-stop shop for our clients to ask their compliance questions, and I’m happy to report Mary knows the answers,” Battistini said.

For a decade, Mary utilized her BSN RN degree to primarily focus on patient care in oncology, nephrology, and orthopedics.  After moving to Nashville, Tennessee, she continued to use her nursing and management experience to transition into the clinical research organization (CRO) industry with global positions in clinical operations and clinical quality compliance for over twenty years.  In 2012, Mary transitioned from the CRO industry to supporting the quality and compliance talents of Miller Tanner Associates, developing the company policies, departmental standard operating procedures, process standards, risk assessments, security posture and reporting tools for multiple companies.   

“I look forward to continuing Miller Tanner Associates’ vision for expanding our service and system offerings that make our company so unique,” Long said.

Mary currently resides in Texas.

Scott Nodolf, Chief Revenue Officer

Scott Nodolf will serve as Chief Revenue Officer for Miller Tanner Associates. With over 18 years of experience in the life sciences/healthcare industry, Scott will lead the MTA Commercial Team providing leadership for sales, marketing, and proposals.

“Scott’s knowledge on how to build a successful sales team and share uniform messaging is second only to his intensity around providing the best customer experience possible,” Battistini said.  “He answers every question from the perspective of how will this impact our clients’ experience at MTA.  He combines his “team” voice with his strong approach to “client-focused” action in order to create a powerful outcome.”

Scott is coming to MTA from The Health Management Academy (The Academy), an exclusive membership organization for executives from the country’s top 100 health systems and innovative healthcare companies, where he served as chief customer officer.  Scott also worked with ICON plc, a global provider of outsourced development services to the pharmaceutical, biotechnology, and medical device industries.  He served on ICON’s team for 18 years, most recently in the position of executive director of business development. He has been a customer-driven commercial leader throughout his career, developing strategic partnerships with his clients while coaching and developing high-performing commercial teams.

“Having known Marnie and many other MTA team members for nearly a decade as a previous customer, I could not be more excited to join this wonderful organization.  One of my biggest passions, creating customer value, perfectly aligns to MTA’s focus of creating unique and engaging customer experiences,” Nodolf added.

Scott received his Bachelor of Science in biology from Lake Forest College, his Master of Business Administration from Lake Forest Graduate School of Management, and a Certificate in International Business Management from University College Dublin Michael Smurfit Graduate Business School.

He currently resides in downtown Chicago, Illinois.

Meredith Shottes, Chief Experience Officer

Meredith Shottes, CMP, will serve as Chief Experience Officer for Miller Tanner Associates. In her new role, Meredith will oversee the live, virtual and hybrid event services for MTA and continue to drive innovation to develop best-in-class event experiences for our clients.

“Meredith has learned all the aspects within MTA of what it means to plan and execute exceptional events while always providing the best in customer service.  Whether the audience at each MTA event is live, remote, or a hybrid combination, Meredith’s deep understanding of what makes an event exceptional is just one of the reasons she leads the Global Experiences Team,” Battistini continued. “Combine the depth of her event experience with her knowledge of the market pricing and her commitment to providing exceptional customer service, and you can see why she is a formidable force at MTA. She is always willing to educate and inspire the Global Experiences Team and our clients in our work together creating exceptional events.”

Originally from the Boston area, Meredith began her career 18 years ago in the meeting and event industry as a freelance planner for high profile financial clients in New York City, where she helped produce corporate and social events ranging from intimate VIP luncheons to 500-person CSR initiatives and 10K-person “picnics.” She then brought her talents to an established conference center in the city, which oversaw and produced more than 150 internal and external meetings a week. In 2007, she heralded a shift to the pharmaceutical industry and joined Miller Tanner Associates as a global conference director, applying her event management experience to executing clinical investigator meetings, advisory board and executive committee meetings, national sales meetings, as well as president’s club and incentive trips around the world – quickly developing a niche expertise in pharmaceutical industry events and their specific requirements. In 2012, she was promoted to global account director overseeing a significant global partnership with an industry leader. In 2014, she was again promoted to director of global operations, where she has had the great pleasure of working with a fantastic team of event professionals based on 6 continents.

“I am thrilled to start on this new chapter of my career at MTA.  We have a strong focus on leveraging technology to enhance our creative process and services, as well as giving our clients deeper access to their data and trends.  Keep an eye out for these advances in the very near future. We cannot wait to share!” Shottes noted.

Meredith currently resides in New York City, New York.

Jennifer Sweeney, Chief Financial Officer

Jennifer Sweeney will serve as Chief Financial Officer for Miller Tanner Associates. She will continue to provide financial management and strategic planning for all company financial and personnel aspects.  This includes the management of budgeting, long-term forecasting, company financing, cash management, financial compliance, and all personnel-related areas.

“Jennifer is a unique combination of “accountant” with “artistry”.  Her talents include being an expert in all things financial while still being creative in how she informs the team on what is sometimes a hard subject. Recently Jennifer educated the MTA global team on MTA finances while likening it to baking a cake.  Her simple visual conveyed her complex messaging perfectly while producing amazing cupcakes we all enjoyed later.  This combination of expert financial knowledge with creativity really makes Jennifer a remarkable CFO for MTA,” Battistini explained.

Jennifer began her career in public accounting and then proceeded to join the corporate accounting realm.  With twelve years working for an international automobile manufacturer she gained a wealth of knowledge related to international accounting and financial compliance while managing an accounting team across multiple countries and regions.  She then transitioned away from manufacturing into the services industry working for a private equity company for several years before coming to Miller Tanner Associates.

“I’m excited to be a part of a leadership team that works so well across departments to plan for the future, problem solve in the present, and learn from our past,” Sweeney added.

Jennifer currently resides in Tennessee.

2019 Miller Tanner Associates Awards

Miller Tanner Associates (MTA) would not be the event planning company that it is today without the incredibly talented individuals working tirelessly behind the scenes to create memorable experiences for our clients.

At each annual MTA Workshop, our company’s internal global meeting, we recognize those distinguished team members for their outstanding contributions to Miller Tanner throughout the year. Our theme for our 2019 Workshop was Depth 2x, as we focused on how we can go deeper as a team and as a company to meet the needs of our clients. This year’s award winners demonstrated this quality of depth that we all strive for each day at Miller Tanner Associates. Our 2019 winners include:

2019 Gift of Service Awards: Caroline Drummey and Tomas de Dominicis

This year’s Gift of Service Award recognized two outstanding associates, Caroline Drummey, Global Experience Specialist (GXS) and Tomas de Dominicis, Global Experience Designer (GXD), for their exceptional dedicated service to both our clients and their fellow Miller Tanner colleagues. Both Caroline and Tomas displayed a level of dedication and initiative that represents MTA excellence.

2019 Theme Awards: Molly Suggs, Gracie Fisher, Jenny Decker, and Melissa Eggert

The Global Experience Team responsible for corporate events comprised of Molly Suggs, Director of Global Experiences (DGX); Gracie Fisher, Global Experience Manager (GXM); Jenny Decker, Global Experience Designer (GXD); and Melissa Eggert, Global Experience Manager (GXM) received the Theme Award. This team was recognized for their stellar event design and implementation of the 2019 Workshop in Montebello, Canada. This planning team knows how to wow the crowd with their creative finesse and attention to every detail.

2019 Saver Award: Lisa Clifton

Lisa Clifton, Accounts Payable Analyst, was awarded the 2019 Saver Award for her commitment to ensuring a quick turnaround time for reimbursements and billing for a large event series. She worked diligently to meet all deadlines post-event and managed her responsibilities like clockwork.

2019 Marnie Award: William Morton

Creative Manager Bill Morton was awarded the 2019 Marie Award for his role in masterfully rebranding Miller Tanner Associates in an effort to better exemplify and distinguish our brand within in the meeting and event industry. His creativity has shone throughout the year while designing a new look for MTA and our newest proprietary event technology – EPIC and Attend.

Story of the Year: Gemma Plans, Emoke Szoverfi, Diana Reed, Lisa Clifton, Carla Mahlberg, Heather Cheng, and Richard Chalmers

The 2019 Story of the Year was awarded to the following team members: Gemma Plans, Sr. Global Experience Manager (SGXM); Emoke Szoverfi, Global Experience Specialist (GXS); Diana Reed, Senior Key Account Manager; Lisa Clifton, Accounts Payable Analyst; Carla Mahlberg, Technical Projects Lead; Heather Cheng, Director, Global Experiences (DGX); and Richard Chalmers, Global Experience Designer (GXD). The collaborative efforts of this team resulted in a very successful program for our client. This team skillfully managed a seamless event using our latest innovative proprietary event technology – EPIC and Attend – to enhance and streamline all meeting details from paperless agendas to digital reimbursements.

2019 MTA Workshop in Session

It’s that time of year again when the Miller Tanner Associates (MTA) team comes together for our annual Workshop.  As a virtual organization, we devote resources for a face-to-face (F2F) event knowing it’s the best investment we can make in our global team. 

This year we are providing hands-on event technology training, further exploring how we can actualize event industry trends while simultaneously testing the new event technology that MTA is building within our own team. 

Last year, we experimented with hologram technology as an option for remote speakers. This year, we will test VR technology and how our clients can use for innovative training solutions.

Building upon our 2018 Workshop experiment of using hologram technology to “visualize” remote speakers by bringing them into a live event, we will experiment with virtual reality (VR) technology.  MTA will explore how we can use VR technology for medical training in venue breakout rooms or how we can apply VR technology to help our clients experience the “feel” of a proposed hotel in MTA’s venue site selection reports. Additional VR applications will include creating a VR video that reveals, in a unique way, the location of MTA’s 2020 Workshop, replicating a “reveal” feature used at many of our corporate events.

I believe that there is no better investment of time, currency, and resources than advancing the MTA global team.  Our annual workshops provide opportunities to lead MTA to a broader understanding of how to better serve our clients plus provide the MTA global team time to refresh before a busy fall event season. 

Our team tested various work stations during breakout sessions.

Clinical events will resume in earnest the first week of September while the planning for our early 2020 corporate events continues to keep pace. Our virtual events continue throughout the year as they can be organized quickly with a small investment of resources, such as time and funds.    

Please reach out to learn more about how MTA can use our experience to create your events.  Be sure to watch MTA’s social media channels as we post details about our 2019 Workshop and share internal MTA news.  Thank you for the opportunity to be of service.

Kind regards,

Marnie Miller Battistini, CEO

Meet MTA: Our Certified Meeting Professionals

We'd like to introduce you to Miller Tanner Associates' Certified Meeting Professionals (CMP).

Why is a Certified Meeting Professional (CMP) credential important?

The CMP credential is recognized globally as the “badge of excellence” in the meeting, convention, exhibition, and event industry, according to the Convention Industry Council (CIC).  Those with a CMP after their names are regarded with industry-wide trust and respect. The qualifications for certification are based on professional experience, continued education, and a strenuous exam.

Enlisting the services of an event planning company with CMP certifications will:

  • Promote industry standards, practices, and ethics in the management of your event
  • Offer access to a broad body of knowledge in the events profession
  • Provide expert contract negotiation and management for your benefit
  • Establish and enhance quality relationships with vendors, who recognize and honor the CMP
  • Maximize the ROI of your choice in an event planner

Meet Our Certified Meeting Professionals

 Patty Cullim, CMP, Global Service Director

Years in the events industry: 20+ years

Reason for pursuing the CMP: I pursued the CMP for personal growth. I wanted to stay current on trends in the industry and have the opportunity to network with others in the industry.

Most interesting aspect of event industry that you learned through your CMP training: One interesting aspect of the training was identifying the cultural differences regarding international meetings and how they are not so different from USA.

Jenny Decker, CMP, Global Event Director

Years in the events industry: 13 years

Reason for pursuing the CMP: I received my certification in 2014. Education has always been important to me.  There is always more to learn regardless of the industry. I know that the value of a CMP designation extends far beyond passing a test—it encourages and provides continuing education throughout one’s career.  Earning my CMP has been empowering; I feel that it enables vendors, hoteliers and our clients to have a level of confidence and trust in my role as a planner and in my decision-making process.

Most interesting aspect of event industry that you learned through the CMP training: Learning about international meetings and how the culture impacts your decision-making not only was intriguing but has also helped prepare me for my role with Miller Tanner.

Melissa Eggert, CMP, Global Event Director

Years in the events industry: 12 years

Reason for pursuing the CMP: My motivation for having a CMP credential was two-fold. First, I wanted to challenge myself and expand my scope of the events world outside of pharmaceutical meetings. By studying for the CMP, I was able to glean from the knowledge of many event professionals and understand the central backbone of the field. Secondly, having the CMP credential boosts the confidence of both our clients and vendors in Miller Tanner as a company. It is important to me that I provide our clients with the best service in the industry, and having the CMP aids in achieving that goal.

Most interesting aspect of event industry that you learned through the CMP training: While learning how to set up trade shows and exhibition booths was exhilarating, I think the most useful piece of information absorbed was less tactical and more theoretical. I expanded my understanding of the WHY – why do we plan events? What purpose do they serve? What are we looking to achieve with this gathering of people? Setting the end goal before the planning begins is just as, if not more, important than the event itself.

Gracie FisherCMP, Global Event Director

Years in the events industry: 8 years

Reason for pursuing the CMP: New challenges keep me invigorated, invested and connected to our industry. Accepting the challenge of pursuing a CMP gave me a new objective and challenged me to grow beyond the skills I use on a daily basis.

Most interesting aspect of event industry that you learned through the CMP training: I feel as though I connected and related to the domain of event design and the purpose of design and its marriage to functionality. We do not create or design an event without taking the original objective and vision of the event and weaving it through every decision. Even something as small as the way a lounge area is set up or a piece of furniture chosen should contribute to the event objective as a whole. For me, it reminded me that every decision and element not only contributes to the event meaning and objective but that each decision can be related back to serving your clients holistically.

Kate SheelenCMP, Global Service Director

Years in the events industry: 19 years

Reason for pursuing the CMP: Personal goal and professional development were my reasons for pursuing the credential. I also felt a respect for the designation and achievement in the industry.

Most interesting or useful aspect of event industry that you learned through the CMP training: Something I still reference and use for MTA – the banquet calculations, room types, and setups.

Meredith Shottes, CMP, Director, Global Events

Years in the events industry: 17 years

Reason for pursuing the CMP: While working with our clients it became abundantly clear that this designation was a vital stat for them to share with their internal stakeholders to further validate their decision to choose Miller Tanner Associates.  By sharing that I, and other members of our team, have been certified by one of the leading industry organizations in our professional planning knowledge, we helped clear a path towards our selection for major alliance partnerships.

Most interesting aspect of event industry that you learned through the CMP training:  I don’t think that it was any one aspect that I found interesting, but rather how in depth the test goes on a large variety of topics with GREAT detail!  From Association stakeholders to individual learning styles to formulas that calculate how much coffee to order in the afternoon if your group is all women – the amount to absorb was endless and all fascinating!

Corporate Meetings Mash-Up

We’ve curated a mash-up of some of our best blogs with our tips for creating a successful internal corporate event. Supercharge your internal events, meetings, and trainings with expert advice using these strategies from the Miller Tanner Team.

How to Boost Your Brand Internally

From an events industry perspective with two decades of event planning experience, Miller Tanner offers three innovative ways to boost your company’s brand internally.   Full article

Why Internal Meetings Matter

We asked our team of event pros why internal meetings matter. Our team members share their perspectives on how internal meetings can be beneficial to the overall health of an organization.   Full article

5 Ways to Drive Your Training Ahead 

Behind every successful company is an equally successful training program to drive them forward. Give your training a tune up and navigate a new route. Here are 5 ways that you can drive your training ahead. Full article

3 Equations that Equal a Memorable Event Experience

We recently planned a product launch for a company which included product and branding training for their sales team. Here are 3 ways that you can create a memorable experience at your next training.  Full article

Proud Member of WBENC

WBENC logo

Our team will be attending the Women’s Business Enterprise National Council (WBENC) Conference this week in Baltimore.

The National Conference & Business Fair is the largest conference of its kind for women business owners in the U.S. The WBENC National Conference & Business Fair is attended by Women’s Business Enterprises (WBEs); senior executives and procurement representatives from the Fortune 500 and the U.S. Government; and select partner organizations whose missions align with WBENC’s vision of expanding women’s business opportunities in the marketplace. With three days of robust programming, the conference features lectures and presentations from today’s thought leaders, engaging panel discussions, 1:1 MatchMaker sessions, networking receptions, and a notable Business Fair.

For the past 16 years, Miller Tanner has proudly maintained a Women’s Business Enterprise (WBE) Certification through WBENC, the nation’s largest third-party certifier of the businesses owned and operated by women in the U.S. Nationally recognized by thousands of major U.S. corporations and federal, state and local government entities, obtaining this certification is a lengthy and intensive process. To achieve WBENC certification, women-owned businesses complete formal documentation and a site visit process which is administered by one of WBENC’s 14 Regional Partner Organizations.

Connie and Bonnie

“In 2002, I first learned of the WBENC Certification and how having this certification could help our clients.  Miller Tanner is proud to be part of this highly-valued certification program for the past 16 years. It not only affords us great opportunities and partnerships as a supplier diversity business but also the opportunity to pass along great benefits to our clients,” shares Marnie Miller Battistini, CEO of Miller Tanner Associates. “We look forward to attending this week’s conference to connect with other supplier diversity leaders across the U.S. “

Learn more about the benefits of working with a WBENC-certified business here.

Meet MTA: Leslie Holt, Billing Analyst

The Miller Tanner difference is our people. That’s why we want to introduce you to our team of superstars that brings our corporate meetings and events to life for our clients. Today we introduce you to Leslie Holt, Billing Analyst. Leslie’s background in finance, along with her keen skills, are a valuable asset to our Finance Department.  

Meet Leslie Holt

Tell us about your current role with MTA. What are your primary responsibilities?

My current role is billing analyst.  It’s my responsibility to bill the client post meeting.  I pull together all supporting documents and create a billing portfolio to present to the client with their final invoice.

How long have you been with MTA? I just began my 5th year in March.

What did you do before joining  MTA?   

Before joining MTA, the majority of my career has been as an operations financial analyst and payment coordinator. 

What do you feel are the most fulfilling aspects of your job? 

The most fulfilling aspect of my job is being a part of the teamwork required across all departments and to see the execution of the entire process come full circle.  I enjoy delivering a work product that the client can trust and rely on.

What are some ways that the Finance Department takes the burden off of the client when planning an event?  

Finance takes the burden off the client by closely monitoring the operational costs to make sure they stay within their budget and by providing a solid audit trail with 100% transparency in reporting such that the client knows it’s work they can trust.  In the end, the client has nothing more to do than to simply respond to an email from me to confirm everything is in order. 

What makes Miller Tanner stand out as meeting planning company?

What stands out is how we do what we do more efficiently and differently from our competitors.  I feel that MTA stands out as a meeting planning company by our seamless performance all over the world.  To be able to execute a flawless event regardless of where in the world it might be is impressive.  Additionally, MTA is working to provide our clients with an interactive experience by way of virtual and hybrid meetings as well as providing options for clients in areas of learning, training, and development of their teams.  MTA stands out because, for us, it’s not just about MTA being successful but also about how to take our clients to their next level of success with our products and offerings. 

Where do you live and what do you love most about your state/city?

I live in Murfreesboro, Tennessee just outside of Nashville which can boast that it’s the geographic center of the state.  The best thing about this area is the number of state parks and other points of interest which are easily accessible as a day trip by car. 

What do you do for fun?

For fun, I like to go out for live music and art exhibits.  I like to spend time with friends and family sharing a meal or maybe creating an impromptu dance party or game night and just enjoying each other’s company.  I also enjoy riding my bike.   

Anything else you’d like to add?

I love the unique culture and work-life balance that MTA has created by being a completely virtual company.  While we may be scattered all over the globe, there is a true sense of togetherness and teamwork when it comes to getting the job done. 

MTA Selected as a Finalist in the Diversity Alliance for Science (DA4S) “Eight That Innovate” Program

DA4S Eight That Innovate

Last week Miller Tanner Associates (MTA), was honored to be selected, by a panel of judges, as one of 3 national finalists in the Diversity Alliance for Science (DA4S) “EIGHT THAT INNOVATE” program which showcases how diverse suppliers are using novel ideas to drive value within the healthcare and pharmaceutical industry. We were recognized for our innovative event software, EPIC TM, that provides value to clients, and differentiates MTA as a leader within the industry.

EPICTM, Event Planning In Control, is a proprietary event planning web app designed to control and manage the lifecycle of your events, essentially merging all of your event’s details into one user-friendly system.

EPICTM integrates data for:

  • Event spend
  • Attendee reimbursement
  • Travel and logistics
  • Communication  

All event data is available in real time, using single sign-on, and is accessible in traditional or mobile format.

We’d like to introduce you to our latest event technology, now recognized by Diversity Alliance for Science as an innovative event tool. We look forward to bringing more creative technology solutions to your events! Contact us for a demo!

3 Equations that Equal a Memorable Event Experience

We can’t say it enough – When you take the time to customize your event in a way that speaks to your audience, you’ve tapped into something special that will make your event memorable for years to come.

Our Miller Tanner Associates (MTA) team recently planned a stunning product launch in Charleston, South Carolina. With input from our client, our event planners used their creativity, expertise, and problem-solving skills to create a customized product launch for the company’s sales team.

Here are three equations for a memorable event experience and how our team perfectly executed these strategies:

1. Branding + Theme

Do you want to customize your event in such a way that makes it more memorable? Tie the branding together with an event theme for starters.

“At every meeting, we are telling a story, ” shares Marnie Battistini, CEO of Miller Tanner, explaining that one goal of any meeting is to get important messaging across to your attendees.  Having a theme is one way to help accomplish that.

How we did it: Our Miller Tanner team took inspiration from the product’s branding and ran with it! The branding set the stage for the event’s theme and our planning team used it as a foundation to weave throughout the entire event. From gifts to table decor to sweet treats, the rainbow-colored branding was used to pull together the details and create an outstanding event.

2. Customized Gifting + Choice

We’ve learned from experience that customizing the event gifts is a popular trend. Give attendees the opportunity to select what items are most meaningful to them personally tends to be more appreciated by the attendees.

How we did it: Our team designed the concept for “The Shop” and created the display structure that housed the gift selection. Attendees had the opportunity to browse and choose their preferences. Each day “The Shop” featured new items and sweet treats to enjoy. Again, we used the theme to connect the gifts. All of “The Shop” gift ideas as well as the edible treats, that the talented pastry chef provided, carried the rainbow-themed branding.

3. Activities & Outings + Variety

Variety is the spice of life and events. Offering attendees a variety of activity options is an excellent way to engage your attendees and create a more special event.

How we did it: Our attendees were offered a choice of different activities including a historical carriage ride, golf, and spa time. We also planned dinners throughout the city, where the group was divided into smaller more intimate dinner parties. This is a great way to customize your event according to each attendee’s interest to make it a more memorable experience.

If you need ideas for making your corporate event a memorable one, reach out to our event planning experts at Miller Tanner Associates.